251: Apttus Accelerate – How Thomson Reuters Is Leveraging The Power of Quote-to-Cash In The Cloud
Thomson Reuters provides content, expertise, and technology solutions to help lawyers, bankers, and tax and accounting professionals make critical decisions every day.
Digitization is transforming the global media and information industry. While attending the Apttus Accelerate event in San Francisco, I learned how Thomson Reuters is leveraging the power of Quote-to-Cash in the cloud to stay on top in this digitized landscape. Sales enablement leader Craig Eiter talks about the experience of partnering with Apttus to drive superior customer experience, streamline selling and simplify sales processes while ensuring 100% collaboration within Thomson Reuters.
Thomson Reuters provides content, expertise, and technology solutions to help lawyers, bankers, and tax and accounting professionals make critical decisions every day. By deploying Apttus, the company was able to provide its customers with a clear, simplified and consistent sales experience. In addition, its sales team now enjoys a streamlined quoting process for its complex set of products. The results speak for themselves: Thomson Reuters consolidated 14 sources of information into 1; decreased order configuration time by 90%, and cut held orders by 95%.
When I spoke to Craig Eiter of Thomson Reuters, he advised how Apttus has enabled them to reduce 14 complex processes down to one. The result of this change involved clients saying “You make it easier to do business.”
About Thomson Reuters
Thomson Reuters provides professionals with the intelligence, technology and human expertise they need to find trusted answers. They enable professionals in the financial and risk, legal, tax and accounting, and media markets to make the decisions that matter most, all powered by the world’s most trusted news organization.
Craig Eiter has strategic and tactical experience to leverage in general management, CFO, COO or customer experience roles, in large, complex global environments or small, agile entrepreneurial companies.