G2 Crowd is a leading business solution review platform that leverages more than 170,000 user reviews to drive better purchasing decisions. Business professionals, buyers, investors, and analysts use the site to compare and select the best software and services based on peer reviews and synthesized social data.
Every month, nearly one million people visit G2 Crowd’s site to gain unique insights. The platform aims to bring authenticity and transparency to the business marketplace. Godard Abel is the founder and executive chairman of the fast-growing tech startup in Chicago and has been building businesses for more than a decade.
However, none of this would have been possible without the underground network of talent that follow him from one venture to the next. He refers to this core group as his startup squad. He’s trained this team on how to grow businesses from the ground-up quickly and efficiently. It includes engineers, designers, sales and marketing reps and customer service specialists.
On this episode of the Tech Blog Writer podcast, Godard shares his insight on how to build this team with special focus on how to maintain their loyalty through mergers, acquisitions, and IPOs.