294: TechSmith CEO Talks About Snagit, Camtasia, Coach’s Eye & the Importance of Visual Communication Software

Jul 17, 2017
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Founded in 1987, TechSmith Corporation prides itself in providing practical business and academic software products that can dramatically change how people communicate and collaborate. The company’s products reach over 10 million users worldwide across 180 countries, including 97 percent of the Fortune 500.

Previously honored as an Inc. fastest growing company, TechSmith’s revenue now exceeds $50 million and surpasses 250 employees.

TechSmith provides software that helps you communicate more effectively with shareable images & videos. Software applications such as Snagit, Camtasia and Coach’s Eye are highlighting the importance of video, visual communications, and how communication is shifting to video.

TechSmith enables users to work more effectively wherever they may be and ensures that the process of creating, sharing and collaborating around content is simple and intuitive so that others can learn from their knowledge.

I Wendy Hamilton onto the show to find out more. Hamilton has recently returned to her technology roots as CEO of TechSmith. “It was a fantastic decision, I love being closer to customers and product. I’m fortunate to be able to work with our talented product development team and to be in a market with so much potential to impact the way we share knowledge – digital video.”

Prior to joining TechSmith, Wendy served as the global head of life sciences at Thomson Reuters where she held P&L responsibility for one of three businesses within the $1 billion IP&S unit. Wendy became part of the Thomson Reuters team through its acquisition of Liquent, an Adobe Ventures technology startup. Previous to her 17 years in digital information publishing, Wendy brings eight years of technology consulting experience from Accenture.

Useful Links

TechSmith Website & Twitter

Wendy Hamilton – LinkedIn & Twitter

Webinars – The Virtual Summit on Working with Visuals Jul 19 2017 –

SnagIt – Simple, Powerful Screen Capture Software and Screen Recorder

Camtasia – Makes video editing simple and intuitive. Anyone can create informative, engaging videos. No video experience needed.

Coach’s Eye – Coach’s Eye is the most effective way to provide meaningful feedback to your athletes, o they can make rapid improvements.

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