Tech Blog Writer – What Is Your Reach?
I am currently recording seven podcast interviews a week with a diverse range of guests from some of the most exciting new tech start-ups to biggest tech behemoths and thought leaders across the globe. It’s this diversity that appears to be the secret sauce to the success of the show and one of the reasons it was featured by Forbes in their 15 Inspiring Podcasts For Professionals Of Every Stripe list.
It seems that somewhere along the way I created a monster. Despite my hectic recording schedule, the Tech Blog Writer Podcast is fully booked up for eight weeks in advance. But these are great problems to have, especially when I look back at some of the biggest names in tech, business, and entertainment that I have been fortunate to interview on the show.
- Capital One – Meet Eno, the Intelligent Assistant
- Thomson Reuters
- Adobe Summit: The Wyndham Hotel Group and its Digital Transformation
- USA Today
- BBC America
- IBM Watson
- Sony Digital Paper
- SAP Ariba
- ZTE CEO – CES 2018 Interview
- How Real Madrid Reached 100 Million Facebook Fans
- Accelerating the Digital Transformation of F1 and Motorsport
- Why EdTech Leader Coursera Is Top Of The Online Learning Space
- Why Fender Guitars Are Going Digital With Fender Play
- Why Former Apple CEO John Sculley Is Still In The Disruption Business
- Why TV Talk Show Host Wendy Williams Is Going Digital
- William Shatner Talks About LottoGopher, Star Trek & the Ubuntu Project
When not sat at my laptop writing articles or recording podcasts, I also cover major tech events and conferences all over the world. Recent events include Adobe Summit in Las Vegas, No Longer Virtual in Denver and the Apttus Accelerate event in San Francisco and where I even got to meet David Blaine.
Outside of my tech columns, podcasts, and event coverage, most of my work is through ghostwriting. I am now fortunate enough to write for some of the biggest tech companies and tech leaders in the world. Although it might sound glamorous, I do have to sign nondisclosure agreements which means I am unable to showcase much of my best work.
The most common question that I am asked by PR companies is “What Is Your Reach?” Although I am highly suspicious of these metrics, I decided to create an infographic to help visualize this particular form of measurement that is often requested.
However, I do think that it’s important to remember that numbers don’t always tell the full story. No matter how impressive they may appear, it’s taking the time to serve your audience to meaningfully and genuinely engage with them that provides the real value.
Examples of my work can be found on my LinkedIn publishing page and columns at Inc, Huffington Post and The Next Web. Accolades include being named one of the “Top 9 Influential Tech Leaders on LinkedIn” by CIO Magazine and ZDNet included me on their list of “You need to follow these 20 big tech thinkers right now.”
I enjoy working with people across multiple industries in every corner of the world. Essentially, I believe that technology works best when it brings people together. I hope that in a small way my written work and podcasts can highlight that technology is now everyone’s business.
How did I get here?
An audience of over four million article views with high engagement and podcast listeners in over 160 countries is an incredibly humbling achievement. However, it all began back in December 2015, when the executive editor at LinkedIn Daniel Roth announced the top 10 writers who inspired new ideas and sparked conversations throughout tech, finance, venture, media and beyond.
The list was measured by the engagement and influence from each written article and I was fortunate to be unveiled as the #2 technology writer of the year on the whole of the LinkedIn platform. The recognition is incredibly flattering and illustrates the value of building relationships through content and creating genuine conversations with your audience. But here is a timeline of what I have been up to since picking up the TopVoice award back in 2015.
Do you need a ghostwriter to help your clients with tech thought leadership articles across multiple industries? Do you need my help launching your own podcast? Please contact me if you need my help.