Tech Blog Writer – What Is Your Reach?
I am currently recording seven podcast interviews a week with a diverse range of guests from some of the most exciting new tech start-ups to biggest tech behemoths and thought leaders across the globe. It’s this diversity that appears to be the secret sauce to the success of the show.
It seems that somewhere along the way I created a monster. Despite my hectic recording schedule, the Tech Blog Writer Podcast is fully booked up for eight weeks in advance. But these are great problems to have, especially when I look back at some of the biggest names in tech, business, and entertainment that I have been fortunate to interview on the show.
- Capital One is on Amazon Echo, banking questions? just ask Alexa
- Thomson Reuters
- Adobe Summit: The Wyndham Hotel Group and its Digital Transformation
- USA Today
- BBC America
- IBM Watson
- Sony Digital Paper
- SAP Ariba
- How Real Madrid Reached 100 Million Facebook Fans
- Accelerating the Digital Transformation of F1 and Motorsport
- Why Fender Guitars Are Going Digital With Fender Play
- Why TV Talk Show Host Wendy Williams Is Going Digital
- William Shatner Talks About LottoGopher, Star Trek & the Ubuntu Project
Outside of my tech columns, podcasts, and event coverage, most of my work is through ghostwriting. I am now fortunate enough to write for some of the biggest tech companies and tech leaders in the world. Although it might sound glamorous, I do have to sign nondisclosure agreements which means I am unable to showcase much of my best work.
The most common question that I am asked by PR companies is “What Is Your Reach?” Although I am highly suspicious of these metrics, I decided to create an infographic to help visualize this particular form of measurement that is often requested.
However, I do think that it’s important to remember that numbers don’t always tell the full story. No matter how impressive they may appear, it’s taking the time to serve your audience to meaningfully and genuinely engage with them that provides the real value.
Examples of my work can be found on my LinkedIn publishing page and columns at Inc, Huffington Post and The Next Web. Accolades include being named one of the “Top 9 Influential Tech Leaders on LinkedIn” by CIO Magazine and ZDNet included me on their list of “You need to follow these 20 big tech thinkers right now.”
I enjoy working with people across multiple industries in every corner of the world. Essentially, I believe that technology works best when it brings people together. I hope that in a small way my written work and podcasts can highlight that technology is now everyone’s business.